30-second hunger PSA puts clever twist on viral recipe videos

By , in Hunger on .

To make a recipe, you need ingredients. But what happens when the refrigerator is empty and the cabinets are vacant? 
For 48.1 million Americans, just keeping food on the table is a struggle that leads to rumbling stomachs. And, as one new PSA shows, hunger and food insecurity often begin with an empty plate.
SEE ALSO: 6 startling facts about child hunger in the U.S. — and how you can help
Riffing off the format of those viral recipe videos that plague your Facebook feed, hunger nonprofit Feeding America and the Ad Council have released a video that shines a glaring light on hunger in the U.S. But the PSA is missing one key thing: food.  Read more…More about Advertising, Psa, Poverty, Hunger, and Social Good

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