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Category / Brands

Facebook is testing augmented reality ads in the News Feed

You’ll soon be able to try on sunglasses and buy them without ever leaving your Facebook app. SEE ALSO: Facebook ‘split memes’ are driving everyone crazy The social media company announced Tuesday that it’s beginning to test augmented reality advertisements in the News Feed.  For the uninitiated, augmented reality (AR) is a technology that overlays...CONTINUE READING
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Reese’s Peanut Butter Cups only follows 1 person on Instagram, and it’s brilliant

Reese’s talent extends far beyond creating deliciously addicting peanut butter-filled cups of chocolate. Turns out, the brand is pretty social media savvy, too. A fan of the beloved candy company recently discovered that while about 100,000 people are following the brand on social media, Reese’s only follows ONE account on Instagram. Who’s the lucky person?...CONTINUE READING
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Brands realize they’ve been advertising on Alex Jones’ YouTube channel, instantly peace out

The hits keep on coming for Alex Jones. Associating with Jones and his Infowars website is a bad look unless you’re a Donald Trump-stanning conspiracy theorist. So when a bunch of brands discovered their ads were running on YouTube accounts associated with Jones, they all had roughly the same response: lolno. SEE ALSO: YouTube puts...CONTINUE READING
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We can guess how you vote based on the brands you like

Forget immigration. Democrats and Republicans can’t even agree on where to get chicken nuggets (Wendy’s, duh). A survey from Morning Consult published Thursday identified some of the most polarizing brands in America based on party affiliation. Brands that were once seen as studiously neutral have become explosively divisive. Even chain pizza, the last bipartisan cultural...CONTINUE READING
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Tide Pod craze shows there’s such a thing as bad publicity

It’s the year 2018 and every advancement in our society has been stifled by the consumption of Tide Pods.  The desire to eat a laundry pod—specifically Tide’s detergent product, packaged in plastic dissolvable packets—has taken over the internet for better or for worse. It’s popped up on pizzas and been recreated as edible donuts, and...CONTINUE READING
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Please spare a thought for the manager of Tide’s Twitter account

Our sympathies are with the Tide social media manager. As teens participate, pretend to participate, and talk about participating in the Tide Pod Challenge, the official Tide Twitter account has assumed the unofficial role of emergency services referral center.  In the past few days, @Tide has responded to five people claiming to have ingested Tide...CONTINUE READING
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Jimmy Choo pulls Cara Delevingne ad after online backlash

For some reason Jimmy Choo thought the end of 2017 would be the perfect time to release an advertisement showing model Cara Delevingne getting catcalled while walking through a city with sparkly boots on. It wasn’t. Following serious online backlash, Jimmy Choo pulled the “Shimmer in the Dark” ad on Friday, deleting both the YouTube...CONTINUE READING
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11 times brands were the greatest trolls on Twitter in 2017

Most of the time, brands are on social media to answer your concerns. But sometimes, they can surprise you with the comeback of a lifetime.  Brands used Twitter to do more than just promote their products this year. Their platforms also produced the funniest comebacks and the most shadiest tweets to their competitors. And sure,...CONTINUE READING
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