Delta Air Lines is landing its latest promotion on Snapchat, marking its debut on the popular mobile storytelling app.
To kick off its effort, the airline is hosting a five-week-long scavenger hunt in Los Angeles via the app, where participants can win prizes including free flights, concert tickets and invites to the 2017 Grammys. The promotion is called Delta DreamHunt.
“Snapchat has a vibrant community of users that are sharing memories, sharing their passions. It’s right time, right place, right message. That’s what has made the platform for powerful,” Ranjan Goswami, vice president of sales for West Coast region at Delta, told Mashable. Read more…More about Mobile Video, Los Angeles, Snapchat, Delta, and Delta Air Lines
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